The Secret to Getting What You Want
Dear MLM Distributor & Members,
Welcome to Day 3. Today we are going to talk about the Purpose of your business.
The Purpose of a Business
Allow me ask you a question… and without intellectualizing it or thinking what you think might be a clever answer, please say out loud the first thing that comes to your mind…
What's the Purpose of a business…? Any business in the world?
Perhaps your answer might be something like, “Make money” or “To make a profit” or “To be fulfilled”.
Or, perhaps your answer might look like this, “To help others” or “To fulfill the needs of others” or “To help people solve their problems.”
If your answer to my question was similar to the first set, such as making money, ask yourself this, does your answer demonstrate a focus on you and your business or does it focus on other people? It's on you and what you want, isn’t it? To be more precise, this is your Personal Agenda.
And the second set? Your focus is on others, to help them get what they want. This is what I call coming from a place of Purpose.
The reason I ask the question 'What is the Purpose of a business?' is because your answer reveals a vitally important awareness for you… your words give you away!!
How? Because your thoughts and words are energy that people directly or indirectly feel. Have you ever thought they can consciously and subconsciously feel your real intent? That they know whether you are focused on your Personal Agenda, which is about you and what you want, or on your Purpose, which is about helping them get what they want?
To paraphrase an ancient saying…
Your words are an extension of your thoughts
Your actions are an extension of your words
And your habits are an extension of your actions
You demonstrate who you are, and people judge and respond to you, based on your words, your actions and your habits. And it all starts where? With a thought! Everything starts with a thought. That's why thoughts are so powerful. That's why choosing how you think and act will determine how life responds to you and what you receive in life.
So the question you have to ask yourself is, are you in business for you or are you in it for other people! You can discover the truth by answering the following question.
If your solution cannot solve someone's problem, is there any reason for them to do business with you?
No, there isn't! (The definition of a problem is simply the difference between what a person has and what they want!)
So there are two important dynamics here, Purpose and Personal Agenda. It's a matter of choice. There is no right or wrong in choosing your focus to be one or the other. However, what you choose will reflect your long term results.
While you think about this, take a moment to consider the dynamics mentioned previously about focusing on yourself.
If you are focused on yourself all the time, is your life likely to be a struggle to get what you want and even to maintain it? Conversely, when you effectively focus on others, and know how to help them, do you think your intentions and desires can be achieved with less effort?
Another ancient saying says, "When you seek to serve, you ultimately serve yourself!" It's just a matter of knowing how to do it!
In Natural Selling while it's important to focus on your Purpose, it's also important not to lose sight of achieving your Personal Agenda because that is also why you are here on this planet.
The question that you must ask yourself however is, "Do I make my Personal Agenda my principal focus, or is there another way that will allow me to effortlessly and easily help others get what they want that will ultimately allow me to get what I want without any anxiety in the process of doing so?"
If you choose the latter then Natural Selling is exactly that, for the Purpose of a business, in Natural Selling terms, is not about you, it's simply about helping other people solve their problems… And that is the first principle of Natural Selling…
Principle #1 Natural Selling is helping other people solve their problems
Now, if you know how to help people solve their problems, and you can do it with your own solutions, you will achieve what? Your Personal Agenda, which is your own reason for being in business.
Selling As A Problem Solving Exercise.
So if the purpose of a business is to help other people solve their problems, you could say that selling is merely a Problem Solving Exercise. It's not a telling or persuading exercise. It's all to do with problem solving.
You could call yourself a PROBLEM SOLVER! With problems come opportunities and the opportunity for you is to help others get what they want and to be rewarded for it.
Tomorrow we will look closely at how you practically and effortlessly do this by using a powerful process of communicating called Dialogue.
See you tomorrow
Exercises
Dear MLM Distributor & Members,
Welcome to Day 3. Today we are going to talk about the Purpose of your business.
The Purpose of a Business
Allow me ask you a question… and without intellectualizing it or thinking what you think might be a clever answer, please say out loud the first thing that comes to your mind…
What's the Purpose of a business…? Any business in the world?
Perhaps your answer might be something like, “Make money” or “To make a profit” or “To be fulfilled”.
Or, perhaps your answer might look like this, “To help others” or “To fulfill the needs of others” or “To help people solve their problems.”
If your answer to my question was similar to the first set, such as making money, ask yourself this, does your answer demonstrate a focus on you and your business or does it focus on other people? It's on you and what you want, isn’t it? To be more precise, this is your Personal Agenda.
And the second set? Your focus is on others, to help them get what they want. This is what I call coming from a place of Purpose.
The reason I ask the question 'What is the Purpose of a business?' is because your answer reveals a vitally important awareness for you… your words give you away!!
How? Because your thoughts and words are energy that people directly or indirectly feel. Have you ever thought they can consciously and subconsciously feel your real intent? That they know whether you are focused on your Personal Agenda, which is about you and what you want, or on your Purpose, which is about helping them get what they want?
To paraphrase an ancient saying…
Your words are an extension of your thoughts
Your actions are an extension of your words
And your habits are an extension of your actions
You demonstrate who you are, and people judge and respond to you, based on your words, your actions and your habits. And it all starts where? With a thought! Everything starts with a thought. That's why thoughts are so powerful. That's why choosing how you think and act will determine how life responds to you and what you receive in life.
So the question you have to ask yourself is, are you in business for you or are you in it for other people! You can discover the truth by answering the following question.
If your solution cannot solve someone's problem, is there any reason for them to do business with you?
No, there isn't! (The definition of a problem is simply the difference between what a person has and what they want!)
So there are two important dynamics here, Purpose and Personal Agenda. It's a matter of choice. There is no right or wrong in choosing your focus to be one or the other. However, what you choose will reflect your long term results.
While you think about this, take a moment to consider the dynamics mentioned previously about focusing on yourself.
If you are focused on yourself all the time, is your life likely to be a struggle to get what you want and even to maintain it? Conversely, when you effectively focus on others, and know how to help them, do you think your intentions and desires can be achieved with less effort?
Another ancient saying says, "When you seek to serve, you ultimately serve yourself!" It's just a matter of knowing how to do it!
In Natural Selling while it's important to focus on your Purpose, it's also important not to lose sight of achieving your Personal Agenda because that is also why you are here on this planet.
The question that you must ask yourself however is, "Do I make my Personal Agenda my principal focus, or is there another way that will allow me to effortlessly and easily help others get what they want that will ultimately allow me to get what I want without any anxiety in the process of doing so?"
If you choose the latter then Natural Selling is exactly that, for the Purpose of a business, in Natural Selling terms, is not about you, it's simply about helping other people solve their problems… And that is the first principle of Natural Selling…
Principle #1 Natural Selling is helping other people solve their problems
Now, if you know how to help people solve their problems, and you can do it with your own solutions, you will achieve what? Your Personal Agenda, which is your own reason for being in business.
Selling As A Problem Solving Exercise.
So if the purpose of a business is to help other people solve their problems, you could say that selling is merely a Problem Solving Exercise. It's not a telling or persuading exercise. It's all to do with problem solving.
You could call yourself a PROBLEM SOLVER! With problems come opportunities and the opportunity for you is to help others get what they want and to be rewarded for it.
Tomorrow we will look closely at how you practically and effortlessly do this by using a powerful process of communicating called Dialogue.
See you tomorrow
Exercises
- Reflect on how by serving others, you can achieve what it is that you want. Two quotes to think about:
- “You can get anything you want if you help enough people get what they want” – Zig Ziglar
- “Help me, Rod, help me to help you!” – Jerry Maguire in the movie Jerry Maguire.
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