Systematic Education and Training Structure

Education and training are the most effective platforms for an enterprise to increase its competitiveness. They are the means to accentuate the organisational goal and enhance the growth of all members, combining to form part and parcel of the corporate culture.

Tascott, an author of the digital economic age, said, “We are entering an era where everything faces rapid elimination. For an enterprise to succeed, it needs to change into an organisation that premises on learning. Those who do not know the mechanisms of change, many of which may include old era ‘elites’, will be faced with elimination.”

Continuous Learning and Education

Education is the lifeline of Bel’Air network marketing. Having distributors without proper education would be like roaming around without aim and direction. There will be no systematic team operations. Therefore, Bel’Air emphasises on learning and transmission. All leaders are expected to lead by example and communicate the appropriate company culture and marketing techniques to downlines. With this top-down education system, we have developed a marketing team with positive core values. Only when you forget the past, face the present and plan for the future, would you be able to start from zero and to humbly learn in this network marketing business.

Bel’Air Culture in Totality

Bel’Air currently has 500,000 distributors worldwide and aims to develop an integrated force under one system, one culture and one business. Associates are to learn Bel’Air’s common culture, uphold Bel’Air’s unified code of ethics and follow the integrated operations model. As associates come from all parts of the world, the systematic education is essential for inducting everyone into a unified network and preventing any friction from arising among distributors.

From OPP, NDO, MCC, Soaring Eagles Course, Elite Training to Lecturers' Training, Bel’Air has a very comprehensive, systematic and centralised education system. This includes educational courses devised by distributors themselves, with contents such as imparting the essence of the product and system, usage and propagation of Bel’Air products, etc. Together, these make up our quality system of education and training.

Core Lecturers Provide Consistent Educational Transmission

In a huge organisation, a systematic and consistent education and training structure is essential for effectively passing on experiences and duplicating success. In order to create a more effective education and training system, Bel’Air has a professional “core lecturers” scheme in which we invite veterans to provide uniform teaching contents. Starting from the nurture of young teams, we first require all members in the lecturers group to demonstrate full understanding of the contents, so that these can be transmitted to more associates. Besides enabling Bel’Air to possess standardised marketing techniques and professional knowledge, the group culture will also be more clearly understood.

Effective Duplication of Successful Experiences

The greatest benefit of uniformed education lies in the standardisation of all professional product and marketing knowledge. As everyone gains an in-depth understanding of communication procedures and models used in the group, a common language can then be developed within the group. Besides preventing friction, associates will also establish consensus due to integrated communication. This will help to strengthen camaraderie and solidarity among associates.

The goal of education and training lies in elevating the capability of associates. At the same time, it inculcates a family spirit where all members develop cohesion through trials and tribulations. Besides having systematic education and training courses, the sincerity and concern used to manage this big family are also the reasons for Bel’Air’s rapid growth.